제품

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온라인 설문조사의 글로벌 리더로부터 데이터 기반 인사이트를 얻으세요.

100개 이상의 앱 및 플러그인과 연동하여 업무 효율성 향상

정보 수집과 결제를 위한 온라인 양식을 만들고 맞춤화하세요.

빌트인 AI을 통한 더 나은 설문조사 작성과 빠른 인사이트 발견

시장 조사에 필요한 모든 것을 갖춘 솔루션

기본서식

비즈니스에 대한 고객 만족도와 충성도를 측정

고객을 만족시켜 지지자로 만드는 것이 무엇인지 파악

실행 가능한 인사이트를 얻어 사용자 경험을 개선

잠재 고객, 참석자 등으로부터 연락처 정보를 수집

다음 이벤트를 위해 쉽게 RSVP를 받고 확인

다음 이벤트 개선을 위해 참석자가 무엇을 원하는지 파악

참여도를 높이고 더 나은 결과를 이끌어낼 인사이트를 발견

참석자들의 피드백을 받아 회의 운영 방법을 개선

동료 피드백을 통한 직원 성과 향상

더 나은 코스를 만들고 교수법을 개선

학생들이 코스 자료 및 프레젠테이션을 어떻게 평가하는지 파악

신제품 아이디어에 대한 고객의 생각을 파악

리소스

설문조사 및 설문조사 데이터 사용에 대한 모범 사례

설문조사, 비즈니스를 위한 팁 등에 관한 블로그

SurveyMonkey 이용에 대한 튜토리얼 및 사용법 가이드

일류 브랜드들이 SurveyMonkey로 성장을 견인하는 방법

Get your product concepts, feature optimizations, and ideas validated by a trusted audience—in less than an hour.

Two different headphones
Animated gif of different headshots changing next to a progress bar that is increasing from 400 to 900 with the question How many responses do you need? next to it

Rely on quality data from a trusted panel of respondents

SurveyMonkey Audience guarantees high-quality responses from millions of qualified people around the world.
Choose from more than 50 demographic parameters to create your target audience, or get even more specific by including your own custom screening question.

With SurveyMonkey Audience, your survey respondents come from our own proprietary panels and those of trusted global partners.

Our automated platform detects fraud, prevents duplicate responses, and limits survey invites and surveys per session to ensure high quality.

Our respondents refresh their profiles regularly and you can fine tune your targeting with census balancing and custom screening questions. 

Every project comes with out-of-the-box features such as:

  • Side-by-side analysis of concept(s)
  • 200 national responses with the option to refine targeting
  • One custom screening question
  • Monadic survey methodology and survey builder 
  • Up to 15 attributes for testing criteria
  • Automatic fielding of your survey
  • Quantitative results scorecard
  • Qualitative feedback word cloud
  • Option to include industry benchmarks
  • Presentation-ready results, available in various formats

Concept Testing automatically compares and scores multiple concepts, and provides qualitative feedback to help you identify which will drive the most impact—and why.

Scorecard comparing two products

Improve your product ideas by measuring strengths and weaknesses across multiple attributes. Customize your quantitative scorecard by choosing from 15+ attributes, or add custom ones.

Impressions and feelingsQuality of informationMarket fitQualitative feedback
AppealBelievableAffordableFirst reaction
UniquePersuasiveMeets your needsLikes
QualityCompetitiveDislikes
AttractivePurchase frequencyWhat’s missing
ReliableRelevantOne-word description
Innovative
Memorable
Eye-catching
Fun
In product example

Save time on data analysis and quickly find the insights in your data. Our AI-Powered Insights uses machine learning to identify the attributes that stand out.

Get an at-a-glance view of the groups that responded well to your concepts. See which concepts won in each age bracket, income bracket, geographic location, or any other criteria you chose for your survey. 

Forget manual sorting or filtering in spreadsheets; get insights quickly in a format that is easy to share.

Get to the bottom of why your attribute scores are high or low with analysis of your responses. 

  • Automatically identify trends within key segments, such as how one group responds differently than your target market.
  • Get AI-generated data points without having to sift through complex data.
  • Highlight the most common words and phrases from open-ended questions with Word Cloud.
Word cloud with example survey responses

See if your product concept is relevant, unique, and innovative enough to stand out.

Scorecard comparing two products
Rotating PowerPoint example

You’ll get a comprehensive PowerPoint presentation of your analysis, or you can export the data to other formats such as CSV, XLS, SPSS, and more.

For 20 years, SurveyMonkey has been helping more than 335,000 global organizations gather and measure feedback, so they can make better decisions and drive impact.